The interior itself is finished in exclusive leather and AT4 branding has been stitched into the headrests.
“We wanted to showcase GMC Canyon with this concept and punctuate GMC’s commitment to premium, off-road capable vehicles,” said Duncan Aldred, Buick & GMC Global Vice President. “Consumer reaction to this concept’s design will help us further serve the growing market of buyers leading authentic outdoor lifestyles.”
GMC says that the AT4 OVRLANDX represents the future of the Canyon pickup which means we’ll likely see more off-road concept like this one and, if 2023’s AT4X looks nearly as good as this, it should be a hit.